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From Ripple’s Recruitment Director: 5 Tips in Making Job Descriptions


When the company knows what it is looking for, suitable applicants will line up for it. One of the most effective ways to attract competent employees is to make equally competent job descriptions.



A job description is a document that contains the requirements, the overall role of the candidate within the company, detailed scope of work, qualifications, and working conditions of a job. It is the primary thing a seeking candidate is going to look for before applying for the job. Hence, in formulating one, one has to be accurate, informative, and engaging.


With this, Ripple VAs’ very own Recruitment Director, Ma. Cecilia Encinares shared the nitty-gritty of her expertise in the field.


Before coming up with a job description, Cecil said that you have to understand the function of the role you’re hiring. She shared that asking the right questions and calibrating with the department/management concerned are the initial steps she needs to take before making job descriptions.


As the first contact with the candidates, she receives the applications first-hand and focuses on filtering the applicants through various phases of the recruitment process. Wondering how Cecil makes compelling job descriptions? Read on as she lists down her tips and tricks!


Job titles must be done accordingly.

Depending on the region or country, job titles may vary. Before stating the title of the position you are hiring, research the appropriate terms to use. Be sensitive on what titles are used in a specific area to avoid confusion. Having the right job title is vital since this will initially allow suitable candidates for a specific job.


Short, Informative, Engaging.

It is essential to make the descriptions concise and compact since candidates spend most of their time perusing job descriptions. Making short yet explanatory statements helps the candidates assess if the position fits them or is something they can grow with. In highlighting the most crucial details, you can encapsulate the job overview, which consists of the company culture, needed skill sets, or software/tools required for the job.


Yes to creativity and innovation.

A swirling pool of job ads is assured in a fast-paced and dynamic industry. Make sure you stand out. How? You have to upgrade your marketing strategy by not being afraid of trying out new trends. After all, a job description is an amalgam of job details and marketing. Let your candidates remember you.


Feature the benefits.

Candidates are evolving alongside their needs. Job seekers have established their services’ worth, and the salary is just one thing they prioritize. Aside from reasonable compensation, they are also on the lookout for the company’s culture, what they can benefit from working in its environment, and what would keep them looking forward to spending their efforts.


Double Check, Double Check.

The job descriptions you put out in public represent the company. To maintain its credibility, you have to ensure that details incorporated in the job description, such as the grammar and spelling, are verified not just once but twice. Make sure that the branding and aesthetic of the company will coincide with the job description to preserve flow and continuity.


Being a Recruitment Director, Cecil thinks that making compelling job descriptions is vital in a company since it streamlines the selection process, making it easier to know what is needed and what is not. Moreover, it also ensures that the employees’ duties and responsibilities align with its vision and mission.

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